Source: PR Newswire

The traditional insurance industry faces challenges in meeting the evolving needs of modern consumers. Insurance contracting still largely relies on paper-based analog processes, leaving significant room for improvement in digitalization, personalization, real-time capabilities, and security.

Through its partnership with Chubb Japan, Smartpay is bringing innovation to the insurance industry. By providing solutions at the moment of need, they are transforming the nature of insurance. Their embedded insurance technology is seamlessly integrated into the payment process, providing appropriate coverage instantly when customers need it.

Smartpay and Chubb Japan plan to provide their first embedded insurance product in BNPL in partnership with Fútbol Opción, a soccer cultural exchange program provider operated by Actif LLC, in summer 2025.

Read the full article: https://www.prnewswire.com/apac/news-releases/smartpay-announces-japans-first-embedded-insurance-service-in-bnpl-in-partnership-with-chubb-302392995.html